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Necessity Breeds Innovation

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For nearly 35 years, Vidir Solutions, Inc. has been committed to providing the most innovative vertical storage and retrieval solutions. 

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Business is Always Looking Up

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New technology is a company staple that is increasing productivity and bringing the production of previously outsourced components in-house.

Vinyl flooring from Home Depot, Menards, and Lowe’s and bikes from Wal-Mart—there’s a good chance those items have spent time in a vertical storage unit built by Vidir Solutions Inc., an international company tucked among the fields, off a gravel road just outside the small burg of Arborg, Manitoba. Vidir designs and builds mechanical and automated systems that help companies reclaim and efficiently use lost space. Think about converting unused cubic feet over a loading bay, above an aisle, or in a hard-to-access basement or upper level into accessible storage areas.

Willie Dueck, who still enjoys walking the plant and watching it grow as he approaches his 90th year, established the company in the 1970s. The family-run business began as a small repair shop serving the local agricultural community and producing cattle equipment, grain wagons, and air seeders. Family members also owned and operated a lumberyard that sold vinyl flooring. The need to efficiently deal with the vinyl rolls laid the groundwork for Vidir’s first vertical storage unit.

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Strict adherence to that age-old business adage “stick to your core competency” may best explain how a rural Manitoba manufacturer grew to become the sole supplier of storage racks to some of the largest big-box retailers in North America.

The company was named after a small Manitoba farming town that today is little more than an old schoolhouse and boarded-up church. In 1979, the pioneering entrepreneur Willie Dueck opened a repair shop for farmers there. It expanded into a lumberyard in nearby Arborg, and today the company operates three manufacturing facilities, has 130 employees and logs up to $25-million in annual revenue.

“It’s been an ongoing theme for us: ‘If it’s not our core offering, let’s outsource it,’” says David Klassen, chief financial officer of Vidir Solutions Inc., based in Arborg, Man. “We have to stick to what we’re good at, and we are a good manufacturer.”

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